Babe, We’re Moving On Up Like the Jeffersons

Kaboomis Copy

To a deluxe website in the sky

Let’s pretend I’m George Jefferson. Afro. 1970s duds. Funky strut.

You are Louise Jefferson. Or “Weezy,” as George affectionately calls his wife. Big smile. Loud dress.

I’ve, I mean, George has just walked into the front door (of your inbox.) Sit back and relax in your lazy boy, sip a soda and watch how the conversation goes (in your imagination)…

Me (in a George Jefferson Voice): Weezy! Come here! I got some great news!

You (Weezy): “What is it, George?”

George: “Well babe, it’s time that we moved out of this roach infested blog. You deserve more than this. I just bought a new, fancy high-rise website! You are gonna love it!”

Weezy: “You did what!”

George: “Take it easy, Weezy. We can afford it. Plus, it’s so much better than this place. I can’t wait for you to see it!”

Weezy: “Hmm. I don’t know, George. You know how I am when it comes to change…”

George: “Weezy, this is one change you are going to enjoy. All you have to do is go to and leave your email address there. So then, when our deluxe website/blog in the sky is ready, you will get an email letting you know that it’s finished.”

Weezy: “That’s it? Oh George, you are so sweet! You timed this surprise perfectly.”

George: “Oh…..yeah? I did, huh?”

Weezy: “Yes.” (Smiling lovingly at George.)

George: “How so?”

Weezy: “Well, considering our anniversary is tomorrow…”

George: “It is? I mean uh…yes, I wanted to get you something really special for our anniversary this year.”

Weezy: “George, I love you.”

Weezy gives George a big hug and kiss.

Fade to commercial…

That’s right, folks.

My blog is ending on July 18th. But my blogging will live on. You see, this domain will eventually point to a brand new website at the primary domain of Kaboomis Copy dot-com.

If you would like to continue subscribing to this blog, just visit and leave your email address in the simple box you will see on the page. You will be notified by email when the new website is up and running. And you will continue receiving the latest blogs from Kaboomis Copy right to your inbox.

Remember, July 18th is the final day for this website.

Thank you for subscribing to this blog for the past few months or past year.

All the best,

Matthew Loomis

Stay Connected

Party Like it’s 1776


I’m looking forward to a four-day weekend, thanks to Independence Day.

How about you?

My son will be attending his first major league baseball game. He’s not even four yet, but I think he’s going to have a great time. Especially seeing the marvelous fireworks show above the stadium after the game.

I can’t wait.

That will be our second fireworks show of the weekend. The first will be on the fourth, naturally.

The Fourth of July is a great time to celebrate our freedom.

But I didn’t always grasp this…

I used to question the American traditions of cookouts and swimming and fireworks on July 4th. I wondered if spending our time on those frivolous activities somehow diminished the real meaning of the holiday, distracting us from honoring our freedoms established by our founding fathers in the Declaration of Independence.

But I no longer think that way. A few years ago, I found this quote by John Adams, and ever since then, I’ve enjoyed Independence Day more than ever.

Here’s what John Adams said:

(You’ll notice Adams says “the second day of July” here. For some reason, Adams always thought the 2nd was the correct holiday. But his quote applies equally to the fourth of July.)

“The second day of July, 1776, will be the most memorable epoch in the history of America. I am apt to believe that it will be celebrated by succeeding generations as the great anniversary festival. It ought to be commemorated as the day of deliverance, by solemn acts of devotion to God Almighty. It ought to be solemnized with pomp and parade, with shows, games, sports, guns, bells, bonfires, and illuminations, from one end of this continent to the other, from this time forward forever more.”

Happy 237th Birthday, America!

But that’s not all I’m celebrating this month…

July 2013 also happens to be the first birthday of this business and this blog.

Happy 1st birthday, Kaboomis Copy!

The first year has been quite an amazing ride. Tough at times, yes, but that’s okay. Easy doesn’t push you to grow…I wouldn’t trade this past year for anything.

I’ve learned a lot about working for myself, as well as content marketing and blogging.

But there is still lots more to learn. Lots to achieve. And lots of things on the horizon to be excited about.

Year two is going to be even better.

Here’s a few reason’s why I say this…

*First, a new website is underway. Hopefully, the construction will be speedy. Coming soon to a computer near you, Kaboomis Copy will be located at this new domain:

You can go to that domain right now and set up an email alerting you when the new site is available.

*Also, an eBook resource for freelancers will be available soon.

*And there are some other things cooking that I want to remain a secret for right now.

Freedom Requires Responsibility

My goal for the next fiscal year is to serve my clients better than last year.

I want to help more business owners understand the power of content marketing.

I want to help more websites increase their ROI.

I want to help newbie bloggers dive in and be courageous (and profitable) with their blog.

I want to help freelancers find success in eight months or less.

And I want this blog to better serve the needs of those who subscribe to it.

All of this is my responsibility. But the hard work is well worth the freedom this business provides me and my family. I get to spend the first few hours of each day with my children, and this has been one of the best results Kaboomis Copy has provided this past year.

And none of it would be possible without the help from my incredible wife and the wonderful support from her family and mine too. I couldn’t have done it without you all. Thank you so much! I love you all.


The old patriotic American cliché still rings true today: freedom is not free.

If you have big plans that require some hard work over the next twelve months, I salute you. We live in a country that still provides opportunity for those who have ambition and a willingness to roll up their sleeves and put in some hard work.

Think about where you would like your business to be by July 4th, 2014. If there is any way I can help you achieve your business goals through my copywriting or content marketing services, please send me message, and I’ll get back to you promptly.

Here’s to a fun-filled holiday. May you create some family memories these next few days, and may we all never forget just how blessed we are to live in this amazing republic we call the United States of America.

God bless,

Matthew “Kaboomis” Loomis

Freelance Tips: #5 Get a Mentor…or Two.

Mentor figure

by Matthew Loomis

As you get older it is harder to have heroes, but it is sort of necessary.  ~Ernest Hemingway

When we were young, it was easier to find heroes. Wasn’t it?

A hero in this context is defined as a person noted for special achievement in a particular field. For example, “the heroes of medicine.”*

Or, the heroes of writing…heroes of marketing…heroes of design…heroes of illustrating…

Stay with me here, and you’ll see how these “heroes” can help you reach freelance success.

The Peach Fuzz Years

As children, we gravitated to those who had the mad skills to do what we admired.

Those larger than life “grownups” with abilities that seemed supernatural to us as kids–like launching baseballs to the moon with a piece of wood…picking up a saxophone and making it talk to your soul…revealing the pure joy found in Calculus…

We can all look back at our youth and recall a yearning to be great at something. Do you recall praying for a teacher to step in and help you excel?

I’m talking about a life changing relationship that pushes you to excellence.

That’s what a freelancer needs.

When the student is ready…

There’s an ancient proverb that goes something like this: When the student is ready, the teacher will appear.

As kids, mentors come easily…

A teacher…coach….uncle…scout leader…tutor…neighbor…

Then we grow up.

So why does the mentor well seem to dry up around the time we reach our late twenties? Is it because our baby faces sprout whiskers that steal our innocent appearance, making us look more like a teacher than a student?


Or could there be something going on inside us as we mature that repels the mentors around us rather than attracting them to us?

Like an acceptance of mediocrity. Fear of rejection. Perhaps a pride that says “I don’t need any help.”

Whatever the reason, we end up traveling through adulthood (the bearded years) Not ready for a teacher. So, the teacher never appears.

At best, a freelancer without a mentor will develop at a turtle’s pace. At worst, they won’t make it at all.

Whatever you do, don’t blow off your need for freelance mentoring or career mentoring today if a teacher or coach in the past disappointed you.

I’m sorry if you were taken advantage of during that relationship. You have a right to be skittish about this.

Or, maybe you are skeptical about this freelance tip because of your own experiences with past figures you placed on high pedestals. You thought they were a god, then discovered they were more like a toad–warts and all.

Yep, they weren’t perfect.

But they still helped you get better, right? Just because they’re human doesn’t mean they can’t train you to be a better freelancer–or person.

Please, whatever your reasoning might be to resist this freelance tip, somehow set it aside and find a freelance mentor.

Here is the way to do it.

How Do You Find a Mentor to Help Your Freelance Business?

Answer: 2 ways: through circumstances and/or through simple networking.

Let’s start with “circumstances.”

Sometimes, your circumstances will provide a mentor. You may unexpectedly stumble upon a mentor through situations. Like a job.

Some freelancers reading this have held a job in their chosen freelance work. Or they currently have a job but are close to shifting into self employment. Whatever case fits you, think back on your previous experiences at work and see if a mentor figure jumps out at you.

This mentor may actually have a job today. They may not be self-employed. But, they can still provide mentorship to your specific skill set, right?

For example, you can be a freelance designer, yet still get design mentorship from a creative director working at an agency.

She may not be much help with certain self employment topics like how to write a proposal for a client, negotiate pay, or tax advice, but she can still mentor you on the latest techniques and trends in B2B Design.

So, don’t be afraid to approach someone you work(ed) with and ask questions about your line of work. They will likely be flattered.

Maybe my story will give you some additional ideas…

Mentor #1

One of my web copywriting and content marketing mentors is a guy named Demian.

He’s a Mentor Provided by Circumstance

In this case, I did not intentionally pick Demian out and ask him to mentor me.

That’s just the way things worked out.

You see, we were both hired to be staff writers at the same employer several years ago. We developed a friendship the first year, and I started picking up a few writing tips from him on a casual basis.

Two years later, he gets promoted. So my friend became my supervisor, which isn’t something that is guaranteed to turn out well.

Thankfully, this experience turned out to be a beautiful thing. His promotion is where the mentoring really took off.

For the next two years, I received personalized training from someone who today is a rising star in the web copywriting and content marketing universe.

Normally, you would have to pay someone to get as much one-to-one mentoring as I did during those two years. (The cool thing about this setup was that I was getting paid while I learned.) You see, he was not only editing and critiquing everything I wrote, but he also conducted weekly writing workshops for the editorial team. And, I received a biweekly one-to-one meeting with him for an hour.

This. Was. Priceless.

His mentorship greatly enhanced my writing skills and my confidence. Actually, my writing was transformed in many ways. My approach, attitude, thought process and style are still influenced by him today.

If your current job or some other circumstance enables you to have access to a “hero” in your line of work, do yourself a favor and make the most of it.

If you are ready, don’t delay the appearance of the teacher.

Because the opportunity likely wont’ last forever.

You see, after two years working under his tutelage, Demian left for freelancing.

This was sad news at first. In fact, one morning before he left, I cried in his office. (I’m not a crier, either.) Because I knew that something good was coming to an end.

Or so I thought…

It’s the 21st Century, Baby! Connections Can Last a Lifetime

With the internet today, Demian still is a writing mentor to me. (And a freelance mentor, but specifically more so with the craft of writing.)

I can still learn from him through his blog articles and webcasts.

And occasionally, I can pry him out of his home office for a lunch.


Power Lunching with a Mentor

But today, he is more a friend than anything else. But a busy friend (like me), so I don’t expect him to take frequent phone calls from me to answer questions. I don’t bombard him with emails. I seek to maintain the friendship along with the mentorship.

To this day, I still pause to read what he’s sharing online or (when I can) listen to him talk about the craft of writing in a Google+ hangout or webcast.

So, what about you? Is there someone in your life who is mentoring your skill set and/or your freelance business? How did it start? Let us know with a comment!

But hold on first…got another story for ya.

Mentor #2

My second mentor is a guy named Steve. He is an example of a mentor who has been instrumental in helping develop my freelance writing skills along with self employment tips.

Steve is experienced in many years of sales along with years of freelance copywriting, and is now transitioning himself to spending 80% of his time mentoring others.

Steve is someone I met online. I did not know him until several months after starting my freelance business.

These pics were taken a few months ago when I had a chance to meet with him in person.

Freelance Trainer

Freelance Writing Can Be Learned While Dining

Steve provides individual mentoring in my line of work (copywriting), along with writing retreats where you can spend a few days with him (in great locations) while learning.

Plus, Steve’s mentoring in the area of running a freelance business has been well worth the investment. He’s provided some great advice on some dealings with clients, time management, and proposal writing.

He also has a gift of encouragement and helping people dream big.

These services are not always free, by the way. But that’s okay.

Think back to some of your childhood mentors. It’s possible your parents were paying that person for the opportunity. That’s why I recommend investing in a personal mentor, as long as you enjoy your interactions with the person.

If you don’t feel comfortable with a mentor, then by all means, move on.

So, now what are you going to do?

Is there someone you admire in your line of freelance work, but you haven’t had the nerve to introduce yourself? Be bold and tweet them, leave a comment on their blog, or simply email them.

The success of your freelance business will accelerate with a little mentoring.

Please share your take on freelance mentoring in the comments. Ciao

*The American Heritage® Dictionary of the English Language, Fourth Edition copyright ©2000 by Houghton Mifflin Company. Updated in 2009. Published by Houghton Mifflin Company.

Need More Business? Take a Recess and Pick Kaboomis Copy

Kaboomis Copy

Give Your Advertising a Moment to Remember

Do you ever feel like your product or service is the new kid on the playground that nobody wants to pick to be on their kickball team? Yet, you know that if given the opportunity, your business would kick the ball over the fence, while everyone stared in amazement…

People just need to know who you are and what you can do.

B2B Ads. B2C Ads need the right words to pull in the right customers.


So tell me…how are your strategically placed web and print ads working for ya?

If you know deep down that your product or service could use some help “getting picked,” have your team captain contact us at for a free consultation.

Let’s meet at home plate. High Five

Circle me on Google+

Hey Freelancers! Dread Proposal Writing? Let Me Tell You About Bidsketch


Bidsketch proposal writing service.

by Matthew Loomis

Proposal writing can be intimidating and stress inducing for creative freelancers. Right?

Because many solo creatives see proposal writing as a time-consuming, no fun, business necessity. While others feel a bit insecure about whether or not their proposals look impressive and professional to prospects.

I was in this camp awhile back. Then I found something to remedy all that.

Proposal Writing Enhancement

A few weeks ago, while searching “Branding proposal templates” to help me send a branding specific proposal to a new client, I found a website called Bidsketch.

I looked it over, noticed that they offer a free 14 day trial, and decided to try it out.

This is the first proposal writing service I have used, so I can’t really compare it to any other service. But I can tell you this–I’ve been satisfied with my experience so far, and I’m looking forward to continue using Bidsketch over the next year. (Btw, there is no contract for the service.)

Here are the two big reasons why I jumped on the Bidsketch bandwagon:

1st Reason Why I Use Bidsketch

1. Their free guide, Perfect Proposals: Five Elements Perfect Proposals Must Have opened my eyes to the benefits of using an online proposal service.

The free guide is yours when you sign up. It’s easy to read, and I appreciated all of the statistical analysis that’s included. For example, here’s a stat that grabbed me: Our research shows that online proposals are accepted 60% faster than traditional proposals, and they’re 18% more likely to be accepted overall. 

This made sense to me intuitively when I put myself in the client’s shoes, comparing the experience of getting a proposal in a Word document that’s attached to an email, verses an online proposal.

That’s just one of many stats included in this great report.

2nd Reason Why I Use Bidsketch

2. Proposals Look Fantastic

Bidsketch started out marketing primarily to graphic designers. So naturally, you are going to find that this proposal service provides a better than average appearance in the proposal presentation, which can greatly help your chances of success with first impressions.

But if you are a copywriter, as I am, don’t rule out Bidsketch. This service can work well for various types of freelancers, especially those in the “creative” fields.

Of course, you still have to write effectively to make it a great proposal, but the good news is Bidsketch provides the templates and tips you need for the copy as well. Plus, you will find informative and interesting articles on the blog that teach all freelancers how to write clear, concise and compelling proposals that convert to paid projects.

One Thing to Consider

I haven’t done a ton of research on other proposal writing services, but from what I’ve gathered, the Bidsketch fee of $19 per month for freelancers is higher than most services, but keep in mind that what you get with Bidsketch is better than most, so you get what you pay for.

For example, Bidsketch has a cool feature included called “Client Activity,” where you can see when your client opened the proposal, the length of time they looked at it, if they printed it out, and whether the client accepted, postponed or declined the proposal. You also get direct emails from the client through the service.

Pretty nice.

Give Bidsketch a Whirl

If you are a freelancer who needs some help making your proposals look more professional, use Bidsketch for fourteen days and see how you like it. Why not? You have nothing to lose and more money to gain, once you start sending out better proposals.

If you have used Bidsketch, feel free to leave a comment. Or, if you want to talk about your experiences using a different proposal service, please share your story with us here.

Freelance Tips: #4 Find Your Voice; How to Determine Your USP–Unique Selling Proposition

The Voice


by Matthew Loomis

How does a singer on The Voice persuade Adam Levine, Shakira, Usher, or Blake Shelton to push the red button, spin their chair around and declare, “I Want You!”?

Fans of the show know this hard truth: Some singers get picked. Others don’t.

Why? All the singers on The Voice are talented. There are no “Pants on the Ground” Larry Platt’s or William Hung types getting camera time on this show.

Talent is a factor, but not the only factor.

How The Voice Can Teach You Freelance Success

Let’s take a closer look at the setup of this show…

All the contestants on The Voice come from different backgrounds. They’re ages range from 16 to 40. Most are either still in school, or they have a job.

Yet, each contestant shares a passion to do something they love (singing in this case), and they desire to get better at this particular passion so they can eventually “work” for themselves one day, doing what they love.

Just like you. Only your passion might be writing, designing, developing, coaching… You get the idea.

Paradigm Shift

Now that we see The Voice for what it really is–a group of regular people looking for a breakthrough to become successful solopreneurs who offer a service– let’s dig deeper to find out if The Voice has something to teach freelancers about business success.

Let’s start by looking at the industry you work in. Just as the music field has tons of singers out there, your line of work probably has a bunch of competition as well.

Okay, so what do you need besides”talent” to stand out from the crowd? Just like the singers on The Voice, you will also need to…

Sing in your own true voice. Don’t try to be somebody else.

This little secret to going far on The Voice is just as important to freelance accountants and golf instructors.

Be unique.

That is what separates the best from the rest. You and your competitors may already practice freelance tips #1. #2. And #3. Those are all important. But without implementing tip #4, you will blend in, like green paint drops together in the same paint can.

To make your freelance business stand out and be noticed, you need to determine your USP, or Unique Selling Proposition (also called Unique Selling Point.)

If you haven’t already found your USP, ask clients or prospects to give you feedback as to why they did or didn’t choose you. (Sounds scary, but this can be invaluable information.)

The answers you get will likely sound similar to these comments I have heard all four of The Voice coaches say to a singer who didn’t get chosen…

“You are good, but it sounds to me like you were doing more of an imitation of (so-and-so), when I would have rather heard your voice singing that song instead.”

“You were brave to choose that song, but you didn’t do anything with the song to make it different. It sounded flat.”

“I could tell that you were holding yourself back. You finally let your true voice come out at the end, but it was too late.”

Singers who hear comments like this from Adam, Blake, Usher, or Shakira clearly need a USP.

But let’s look at the other side. I heard Shakira at one point tell a contestant she wanted on her team this: “Wow. You sang one of my songs, but you actually got aggressive with it and put more emotion into it. I really liked how you made the song your own.”

That singer knows their voice. The have a USP.

What Exactly is a Unique Selling Proposition? defines a Unique Selling Proposition this way:

Definition: The factor or consideration presented by a seller as the reason that one product or service is different from and better than that of the competition.

Defining what makes your service different, then sharing that difference, is what causes people to take notice of you. For example, if your website reads and looks like the thousands of other websites in your field, people will not push their “red buttons.” Instead, they will click their mouse and turn away from you.

Uncovering your USP will probably take some work, but experienced professionals in your field would agree that doing this will pay off.

Here are a few ways to go about finding your USP…

1. Make a list of the benefits you provide.

What are some things you can provide that other competitors cannot? Do some online research by studying what others in your field offer. Pinpoint any features or unique offers that could help you stand out from the crowd.

2. Put yourself in your customer’s shoes.

Think about your prospect’s emotions. What are some emotional selling points that would attract the clients you are looking for? Write them down.

3. Find any aspects of your service that cannot be copied by your competitor.

Anything you can think of that absolutely cannot be imitated by your competitor should be noted.

4. Brainstorm phrases and potential slogans.

Using the material from steps 1 thru 3, write down clear, concise and compelling potential slogans that would resonate with your target audience.

5. Consider the benefits you provide your clients.

Think about what customers get in return for your service, or could get with a special offer.

Sure, this takes some time to do, but finding your USP is crucial. You can really help your freelance business with this tip. Besides… If you don’t enjoy sales, or feel uncomfortable about promoting yourself, pinning down your voice, or Unique Selling Proposition, will help make selling yourself a lot easier. You may even end up enjoying the sales portion of your freelance career.

Look how it helped Domino’s Pizza… They grew in size once their “Pizza delivered in 30 minutes or less…or it’s free,” offer started, which was quite unique at the time.

Another example: Take a look at The Voice… this brand has a USP that basically says, “we evaluate the singers primarily on vocal talent.” This separates them from other singing shows, particularly American Idol, which places more emphasis on physical appearance and stage presence.

Even the coaches on The Voice have their own Unique Selling Points that help them “win over” a singer who has to decide which coach is best for their own singing career. They must choose between Blake as the country music guy. Usher is R&B. Adam is rock. Shakira is pop.

These distinctions (USPs) frequently help the coaches “make conversions”. For example, most country singers choose Blake, as his USP resonates with that audience.

Think about some of the people in your line of work who are considered “experts.” (Hopefully, you read their blog and follow them on social media.) Do they have a unique selling proposition?

What is the USP of Kaboomis Copy?

This is where the rubber meets the road, right? Here I am writing about the USP, so it is understandable if people reading this might wonder what my own freelance business USP is now. Is the Kaboomis Copy USP crystallized down to the perfect slogan or distinct offer?

Not yet. But getting close.

Here is a scary part to my process. I want to ask you for your feedback here to help with this.

I am currently doing the five steps above. My goal is to really drill down deep to find the Kaboomis Copy USP. The information gathered will lead to a brand new slogan. Possibly a unique offer too.

Once this is complete, I will blog about the results to share with you.

Right now: Kaboomis Copy provides B2B copywriting, web writing, marketing and social media services to business small and large.

Determining a niche (or a few niches) could take place along the way.

If you are a client, fellow copywriter, or friend of Kaboomis Copy, please leave a comment sharing what you think makes Kaboomis Copy a distinct brand.

What is your impression of the service provided? What thoughts or feelings arise in you when you see the Kaboomis Copy logo, read a blog post, see a finished project, or engage with KC on social media?

I would love to hear your feedback.

Or, if you have any other questions or comments on Unique Selling Propositions, please share them here.

Tell us from your experience why knowing your own voice is important to your freelance business.

Sing away.

I will play the judge, and the best comment will be declared The Voice of this blog article.

In fact, the best comment will win a prize. (This contest idea just came to me here at the end.)

The prize will NOT be a recording contract. Sorry. The winner of this comment section will get an Amazon gift card. Amount of $$$ to be determined.

Sing it!

How Falling Down the Stairs Gave Me a Fresh Perspective


Foot swelling like a boss after a spill down some stairs.

by Matthew Loomis

It’s Tuesday. 11 a.m. I’m heading back downstairs to my office.

Coffee mug in hand. Third cup. Creative juices starting to churn. Eager to get back to my computer.

Working from home, my feet start down the familiar shaggy carpet steps.

Whoooops! Bam! Thump. Thump. Thump. Thump. Thump. Thump. Thump. Thump. Thump. Thump. Thump. Thump.

Unexpectedly, I find myself sitting at the bottom of those same stairs, with three-fourths of my coffee splattered on the wall.

What just happened?

After a Chevy Chase-like back flip and bumpy ride down a comedic “12 step program” to the bottom, I am amazed to still be alive.

Confused and a bit dazed, I pick myself up off the floor and look around… Find a couple of scrapes on the right arm. But no bones sticking out or heavy bleeding.

So, as a card-carrying member of the Man Club, I declare myself perfectly fine. Lucky, but physically intact, thank God.

But then…

Starting to walk, I notice some pain in my left foot. Or is it the ankle? Somewhere in that area, from what I can tell. Wherever it is, I conclude my injury is minimal. The pain may be noticeable, but only causes a slight limp. Nothing major.

I go back to my office, sit down in my computer chair, and return to work.

90 minutes go by.

Ready for a quick break, I stand up.

Uh oh.

Now, my ankle is useless. Swollen. Unable to support any pressure at all. My ability to walk is gone.

The next two days are spent using crutches to get around and depending heavily on my wonderful wife. My mother-in-law provided lots of support too.

Some Good News

Today, I had some x-rays done and a podiatrist informed me that nothing is broken. With some prescribed medication and consistent foot rest, the faint glow of progress can be seen in the distance.

The Takeaway from This Pratfall

Here is what I learned from my spill down the stairs:

1. More listening. Less macho. — I called my wife right after falling. And she advised me to take an anti inflammatory (ibuprofen) and rest the ankle by keeping it raised up.

So what did I do? Took no medication at all and sat in an upright chair for over an hour, so the blood could rush down to the injury.


If I had listened, maybe the swelling would not have been so great.

2. Keep the stairway clear of all objects.

Have you ever lived with two kids ages 3 and 18 months?

Some of you can relate to this… My kids enjoy throwing things down the stairs. So, our staircase to the basement often looks like a mine field of shoes, toys, etc.

But, I’m not blaming my darlings here. The fall was my fault. I need to do a better job keeping the stairway clear. I must sniff out ISDs (Improvised Slippery Devices). For the sake of everyone’s neck.

Kaboomis Copy Perseveres

Although I may have been slowed up a bit this week, business has pressed on.

I am so grateful that my injuries were not extensive and needing weeks to heal. I have a new respect for people who use crutches for weeks at a time.

Or permanently.

It is not easy. Those who rise above life-altering injuries and keep a good attitude, despite their need for a cane or wheelchair, deserve utmost respect.

I salute you.

I also salute my wife for not beating me over the head with, “If only you would have listened to me.” She has been such a sweetheart these past two days, bringing me things I normally can get myself… Making sure I take ibuprofen and Tylenol regularly… Reminding me to keep off the foot as much as possible… Driving me to the doctor.

She is such an incredible wife. More than I deserve.

52  Hours Later

For the first time since the accident, I’ve been able to return down those steps. As I write this from my office desktop, things are starting to get back to normal.

This whole thing has given me a stronger sense of gratitude as we head toward the Easter weekend.

Hope everyone reading this enjoys a wonderful holiday.

May your staircases remain clutter free, and may your coffee remain in the mug… Not on the wall.